Straight answers about newsletter sponsorships.
Pricing, pitching, deal mechanics, and what to do when a campaign underperforms. Each question is answered in full, plus a free guide you can unlock in one click.
How much should I charge for a newsletter sponsorship?
A pricing formula for newsletter sponsorships based on opens, niche and placement — plus CPM benchmarks and worked examples for lists from 500 to 50,000 subscribers.
Free guide → The Newsletter Pricing Worksheet (free)How do I get sponsors for my newsletter?
A practical path to your first — and third, and tenth — newsletter sponsorship: what to publish on your site, who to email, exactly what to say, and how to close.
Free guide → The 20-Sponsor Outreach Kit (free)How do I monetize my newsletter with sponsorships?
A repeatable sponsorship revenue model: what to sell, how often to run ads, how to keep readers happy, and how to scale from one sponsor a month to booked-out.
Free guide → The Monetization Blueprint (free)How does newsletter sponsorship actually work?
A step-by-step explanation of a newsletter sponsorship: the deliverables, the timeline, the pricing model, the paperwork, and what actually happens on send day.
Free guide → The Sponsorship Deal Pack (free)Why aren't my newsletter sponsorships converting?
The five reasons newsletter sponsorships underperform — wrong audience, weak offer, generic copy, hidden ad, and no measurement — with the fix for each.
Free guide → The Sponsorship Diagnosis Kit (free)